Category : Business

Successful Succession Planning

The unexpected death or disability of a business owner is difficult waters for any business to navigate. Family members, customers, vendors, and employees all have a stake in the continued viability of a business affected by an unexpected death or…

Smoothing out the Rough Spots

“What do you do when the family business gets thrust into your lap unexpectedly?” Karen Galebach Haldeman asked. “You do a lot of soul searching, praying, and decision making!” Galebach’s Floor Finishing, Inc. was founded in 1924 by John K….

A Brand All Her Own

Branding can be defined as the promise a business makes to its customer: what that customer can expect of a business’s products and services and what makes that business different from its competitors. It reflects who the business owner is…

Rebranding vs. Repositioning

The right branding strategy makes all the difference. As companies grow, product lines expand, and market conditions change, business owners often find themselves with a company brand image that no longer reflects who they are or what they do. Perhaps…

Comfortable Surroundings

Spending time in a place that makes you feel calmer and more relaxed can have a remarkable effect on your state of mind—and probably no one understands that better than Anita Yoder, president and owner of Heritage Design Interiors, Inc….

Marilyn L. Bowers

When Marilyn L. Bowers, diversity liaison for Quandel Construction, Inc., was 10 years old, her parents divorced, leaving her mother to face some challenging times as a single parent. “Like most families with one parent, I was a witness early…